Privacy Policy
Introduction and Scope
This Privacy Policy explains how we handle your personal data when you use our website, mobile apps, or other services (collectively, “Services”). It applies to all users globally, regardless of location. By accessing our Services, you agree to the terms outlined in this Policy. We respect your privacy and strive to protect your personal information.
Personal Data We Gather
We collect personal identifiers such as name, email, phone number, and billing address when you register or transact. We automatically gather technical information including IP address, device type, browser version, and operating system. Behavioral data—like pages visited, session duration, and interaction events—is logged for analytics purposes. We do not collect sensitive attributes (e.g., race, religion, health data).
Why We Collect Data
Collected data is used to provide core Services, process transactions, send account-related notifications, and deliver customer support. We analyze usage patterns to enhance user experience, develop new features, and improve performance. Marketing emails are sent only to subscribers who opt in and can be unsubscribed at any time. We also use data to detect fraud and ensure the integrity of our platform.
Grounds for Processing
Data processing is based on performance of the service contract, user consent, legal compliance, and our legitimate interests in improving Services. Consent is specifically obtained for newsletters and promotional campaigns. Contractual necessity covers order processing, invoicing, and warranty claims. Legitimate interests include prevention of fraud and enhancement of platform security.
Sharing with Third Parties
We share your data with trusted vendors and partners who provide services such as payment processing, hosting, analytics, and email distribution. All third parties are vetted and bound by confidentiality agreements. We do not lease or sell your personal data for marketing purposes. Legal disclosures may occur to comply with court orders, subpoenas, or government requests.
External Links and Plugins
Our Services may include links to external sites or plugins (e.g., social media buttons). We do not control these third-party services and are not responsible for their privacy practices. Any information you provide to such sites is subject to their own policies. We recommend reviewing external privacy statements before sharing personal details.
Cookies and Similar Tools
To optimize your browsing experience, we deploy cookies, local storage, web beacons, and SDKs. Functional cookies remember language preferences and login states, while analytical cookies help us understand traffic sources and user behavior. You may opt out of non-essential cookies via the cookie banner or your browser settings. Disabling certain cookies could limit Service functionality.
Data Retention Periods
Personal data is retained only for the time needed to meet business objectives, legal obligations, or dispute resolution. Transaction data is typically kept for up to seven years for tax and audit compliance. Non-essential data, such as marketing profiles, may be deleted after three years of inactivity. Anonymous usage statistics are retained indefinitely.
Security Measures
We employ encryption in transit (TLS) and at rest (AES-256) to safeguard data. Access to personal data is restricted to authorized personnel under least-privilege principles. Regular audits, vulnerability scans, and penetration tests are conducted to detect and remediate risks. While we strive for robust security, no system is invulnerable to all threats.
